SEO-Friendly

Search Everywhere Optimization for Service Providers

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Your GEO & SEO Freelancer from Berlin​

for Rankings and Performance

My name is Wolfgang Reinöhl, and I’m an SEO freelancer based in Berlin. I specialize in creating streamlined websites for service providers—sites with carefully structured pages that have one goal: to generate qualified leads.

That’s why I offer SEO, GEO, and Ads all under one roof. And thanks to my many years of experience, I’m familiar with virtually all relevant industries. Contact me today!

Precise SEO Services from a Steady Hand

With a full quiver of proven services, I help my clients achieve the best possible ranking in search engines – Google, Bing, and others. Strategically sound and consistent in implementation, I support you in achieving your business goals.

Sichtbarkeit in Google Maps, die man messen kann

Was ich für meine Kunden mache, mache ich zuerst für mich selbst. Im Local Rank Tracking prüfe ich, auf welchem Platz ein Unternehmen in Google Maps erscheint, und zwar nicht nur an einer Adresse, sondern an vielen Punkten im Stadtgebiet.

So sehen Sie schwarz auf weiß, ob Menschen in Ihrer Umgebung Sie finden, wenn sie nach Ihrer Leistung suchen. Mein eigener Prüfstein ist der Suchbegriff „SEO Freelancer Berlin“.

Meine Rankings für „SEO Freelancer Berlin“

Local Rank Tracking in Google Maps, Stand Juni 2026

Kundenbeispiel: vorne im Berliner Südwesten

Dieselbe Messung für einen meiner Kunden. Jeder Punkt zeigt den Platz in Google Maps, wenn jemand genau von dieser Stelle aus sucht. Rund um Steglitz und im Berliner Südwesten steht mein Kunde an vielen Punkten auf Platz 1 bis 3, also genau dort, wo seine Kundschaft wohnt. Das bringt Anrufe, Routenanfragen und Termine.

Local-SEO-Google-Maps-Sichtbarkeit-Kunde
Sichtbarkeit: mein Kunde in seiner Umgebung

Zum Vergleich: sein stärkster Konkurrent

Gleicher Suchbegriff, gleiches Gebiet, aber für seinen stärksten Mitbewerber. Der liegt weiter westlich rund um Grunewald vorne, im Südwesten hat dagegen mein Kunde die Nase vorn. Dazwischen treffen beide direkt aufeinander.

Bei so einem Duell entscheidet, wer den besseren SEO an seiner Seite hat. Jeder Platz, den Sie gewinnen, fehlt Ihrem Konkurrenten. Deshalb lohnt es sich, auf Erfahrung zu setzen statt auf Zufall.

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Sichtbarkeit: sein Konkurrent in dessen Umgebung

Google Ads für Local Search: das Zielgebiet in die Zange nehmen

Organisch liegt mein Kunde im Berliner Südwesten vorne. Damit das ganze Zielgebiet abgedeckt ist, nehme ich es in die Zange: von der einen Seite mit Local SEO, von der anderen mit Google Ads für Local Search. Wo sein Konkurrent stärker ist, etwa rund um Grunewald, springen die Anzeigen ein. Die Karte zeigt die Zielausrichtung in seinem Google-Ads-Konto: Die Anzeigen erscheinen nur in dem Gebiet, aus dem seine Kunden tatsächlich kommen.

So fließt kein Budget in Klicks von außerhalb, und die Lücken in der organischen Sichtbarkeit werden gezielt geschlossen.

google-ads-local-berlin für local search
Zielausrichtung im Google-Ads-Konto meines Kunden

What Customers Say About Me

SEO-Friendly Customer Testimonial: Alexander Kuhlen

"Isn't the best proof of an SEO specialist's skills when they demonstrate on their own project what they offer as a service to their clients? I came across Wolfgang through a Google search because I was looking for help in increasing my website's visibility. We’ve already successfully implemented a few things together, and many more will follow. Thank you for your reliable, transparent, and effective support!"

Alexander Kuhlen (Insurance Broker)

SEO-Friendly-Customer Testimonial-Matthias Dols-Notary-Attorney

"I am an attorney and notary, and I have been working with Wolfgang Reinöhl for about a year. Right from the start of our collaboration, he developed a clear strategy for me, a significant portion of which has already been implemented. The website has performed exceptionally well since then and has climbed significantly in Google search rankings. User inquiries are now much more targeted and relate to the areas in which we practice."

Matthias Dols (Attorney & Notary Public)

SEO-Friendly Customer Testimonial: Isabella Wegener

"Before I found Wolfgang, my website wasn't getting much—if any—traffic. But in an incredibly short amount of time, he managed to get my website to attract exactly the right customers—he's an absolute pro and an SEO expert!"

Isabella Wegener (Esthetician)

SEO-Friendly Customer Testimonial: Esther Kocsis, Fitness Trainer

"I highly recommend SEO Freundlich. He takes the time to explain everything clearly, and the optimizations have lasting effects—ideal, even if you want to learn more about SEO yourself."

Esther Kocsis (Medical Fitness Trainer)

What My Colleagues Say About Me

"Wolfgang is a master SEO strategist with an excellent understanding of structured data. He's completely grounded, and I love his action-oriented approach. It's always a pleasure."

Marco Giordano (Data Analyst)

Lena Langer SEO Copywriter

"I used to work with Wolfgang Reinöhl at a large SEO agency. I value him as a reliable asset, and we also enjoy working together as freelancers."

Lena Langer (Freelance SEO Copywriter)

Ole Roloff Web Design Freelancer Berlin

"In my opinion, Wolfgang is one of the best SEO freelancers in Berlin. He's a pro in his field, a great person, and a fantastic colleague on many projects."

Ole Roloff (Web Design Freelancer)

"I was Wolfgang Reinöhl's first SEO team lead. Even as a junior, he was developing his own SEO solutions and really impressed me."

Andreas Becker (Head of SEO)

Strategic benefits for more marketing

Search engine optimisation is not rocket science. With an experienced eye and proven methods, I increase your website’s visibility and thus make your service accessible to a larger group of users.

More visibility on Google & AI

Users trust Google almost blindly as a recommendation engine, and AI is heading in the same direction. Good rankings for important keywords and visibility in AI answers therefore not only generate new customers, but above all create the necessary trust in your service.

More leads with high-converting landing pages

Google is—out of self-interest—an ally of competent website operators. Very good landing pages are gladly supplied with high-quality users. Especially in the area of granular search queries, there are (almost) always low-hanging fruit that I am happy to pick for you.

More knowledge for you or your team

SEO is a zero-sum game—you do not have to be good; you have to be better than the competition. The key to success therefore lies in knowing the relevant differences and the competition’s strengths and weaknesses, and I am happy to provide you with the information that is critical for your project.

More planning certainty for your business

The world of search engines and AI systems seems unpredictable and does, in fact, repeatedly hold major surprises. However, with solid search engine optimisation, the waters become calmer, and close monitoring opens up new business horizons.

Performance for Your Mini-Website, Too

The Process: 4 Steps for You—High-End for Me

The process of an SEO project should be demanding – for the service provider, not for the client:

Preliminary talk

We will arrange a non-binding video call via email to discuss your project (1h). To prepare for this appointment, I would like to get an impression of your website and your competitive situation, and if possible, also review your Search Console data.

Offer

Based on the initial consultation, I will prepare a written proposal with a detailed list of the discussed measures, formally as a one-time assignment. I can offer ongoing SEO support through continuous documentation of the efforts.

Implementation

After your confirmation of my proposal, I will personally implement the planned measures. Should individual deviations from the plan arise during the project, I will communicate them immediately with a professional justification and estimated additional effort.

Invoice

I document my work for you with a bullet-point listing of each topic and the time spent in increments of 0.25h. This results in a professional project history, which I will provide to you as a time overview no later than with the invoice.

Frequently Asked Questions About SEO, Google Maps, and AI Search

Yes, especially for businesses with a specific catchment area. Anyone looking for a notary, a family doctor, or a naturopath almost always searches on Google or Google Maps and usually chooses one of the top results. Even a small website with just a few pages can rank at the top there if it’s well-designed.

On top of that, there’s an advantage that large companies don’t have: small businesses make decisions quickly. What takes weeks of coordination elsewhere, we often implement in a single meeting. To see how this works in your industry, check out, for example, SEO for Notaries, SEO for Doctors, SEO for Alternative Practitioners, and SEO for Lawyers.

Search Everywhere Optimization means that your business should appear wherever people search for service providers today. These include Google Search, Google Maps, and AI-powered responses such as ChatGPT, Gemini, or the AI summaries in Google.

GEO (Generative Engine Optimization) is the part that handles AI-generated answers. To do this, your website needs clear, quotable answers, structured data, and information that aligns with your Google Business Profile. The good news: What works for AI searches almost always works for Google, too.

With a complete Google Business Profile, genuine reviews, and a website that matches the profile. Google ranks local search results based on three criteria: relevance, distance, and popularity. You can’t change the distance, but you can change the other two.

This includes listing the right categories and services in your profile, getting regular reviews, ensuring consistent business information across directories, and featuring local content on your website. I use Local Rank Tracking to measure its effectiveness at various locations throughout your city, just as shown on the maps above. Learn more under Local SEO.

My hourly rate is 150 euros net. I bill based on time spent. I estimate at least 10 hours for the initial setup. During this time, I’ll analyze your website and your Google Business Profile and implement the most important changes.

After that, I’ll provide support as needed and bill you quarterly. There are no fixed-term contracts and no monthly flat fee for a service quota that nobody uses. You only pay for work that is actually performed. We’ll discuss the exact scope of services during a free, no-obligation initial consultation.

The first changes are often visible after just a few days, but noticeable improvements in rankings usually take at least three months. A new page title or a revised Google Business Profile often appears within 48 hours.

New content and reviews take longer to have an effect because Google first has to collect data on how visitors respond to them. Exactly how long this takes depends mainly on how strong the competition is in your industry and your city.

When you work with me, you work directly with the person doing the work. There’s no sales team in the middle, no changing points of contact, and no costs for office space or administration that you have to help pay for.

I have personally managed the technical aspects, content, and Google profiles for over 1,000 projects, so I have hands-on experience in all these areas. For small businesses, this is usually the more streamlined and personalized solution. You can read more about me under “About Me.”

In four steps: Initial consultation, quote, implementation, invoice. During a free, no-obligation video call, we’ll discuss your goals and review your website and Google profile together. Afterward, you’ll receive a written quote outlining the planned actions and the associated costs.

Once you’ve given your approval, I’ll personally carry out the work. Along with the invoice, you’ll receive a breakdown of exactly what was done. That way, you’ll always know what you’re paying for. Schedule a preliminary consultation now

Request Appointment

  1. Get in Touch: You can contact me by phone, email, or through the form.
  2. Discuss Project: I will first take a thorough look at the project, and we will then discuss the technical and business situation in detail.
  3. Written Proposal: Based on this discussion, I will prepare a written proposal with a detailed list of the planned measures, formally structured as a one-time project. I can offer ongoing SEO support through continuous documentation of the efforts.
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